Québec City Tourism goes mobile
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Québec City Tourism goes mobile

April 3, 2012

New mobile app for visitors

Québec City, April 3, 2012 – Québec City Tourism (QCT) today launches its new mobile app for iPhone in French and English as phase one of a comprehensive strategy.

Impressive content“You now have everything you need in the palm of your hand! Once you arrive in Québec City, you’ll be able to choose from over 100 restaurants, shops, tourist attractions, activities, and events,” explained QCT director Gabriel Savard. “The app even helps you plan your trip by giving you access to over 300 hotel establishments.” It is packed with information covering Québec City, as well as Côte-de-Beaupré, Île d’Orléans, Jacques-Cartier, Portneuf, and Wendake.

“As project partner, CLD de Québec feels that the launch of the mobile tourist app is in keeping with the objectives set by regional partners, particularly with regard to revitalizing and developing our tourism offer,” asserted CLD de Québec president Françoise Mercure. “On top of helping with content, CLD de Québec provided financial support that directly contributed to furthering local technological expertise, which is one of our top strategic goals.”

This wealth of content is updated continuously based on information in the QTC database. Some of the app’s main features include

  • Detailed information on local attractions, accommodations, restaurants, and stores
  • A complete schedule of events
  • A description of the region, its neighborhoods, and must-see attractions
  • A host of handy tips once visitors have arrived
  • Locations of tourist information offices and public washrooms

Thanks to GPS technology, visitors will even be able to use the app to view and easily locate the points of interest around them.

“Say you’re on a trip to Québec City and you have your smartphone with you. With the QCT app you can navigate in either online mode, an option available throughout most of the area, or offline mode to avoid roaming fees—the bane of many foreign travelers,” added Gabriel Savard. “But regardless of whether you use the online or offline mode, you’ll enjoy the same quality of graphics, maps, and information.”

Unlike many other travel guides for mobile devices, the QCT mobile app is free. You can download it in the App Store or find the direct link at www.quebecregion.com/app (English version) or www.regiondequebec.com/mobile (French version). The websites also feature a short video describing the app. The app will be adapted for Android devices in May, and an enhanced version for iPad is slated for fall. A mobile website will also go online in 2012.

To spread the word about the mobile app, a QR (Quick Response) code will appear on QCT publications and ads in Québec City and abroad. This code will allow people to download the app before they come to Québec City.

Our partnersThe official app of the Québec City area is brought to you by Québec City Tourism, in partnership with CLD de Québec and with the support of Tourisme Québec, Bureau de la Capitale-Nationale, and Ville de Québec, as well as Tourisme Côte-de-Beaupré , CLD de l’Île d’ Orléans, Tourisme Jacques-Cartier , CLD de Portneuf, and Tourisme Wendake. The app was produced by Nebbio and coordinated by Amalgame.

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Source :
Daniel Gagnon
Director of Marketing
418-933-2986
418-641-6654, ext. 5480
daniel.gagnon@quebecregion.com

Information:
Eric Bilodeau
Director of Communications
418-930-2142
Eric.bilodeau@quebecregion.com

Sources:   n.a.

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